Unit 31 - P2

 Najmul Hussain

Computer Animation

Unit 31 - P2

Advertising

Advertising had to change its aspect and make itself comfortable for the online platform, that’s where animation comes in to make it unique and stand out from the crowd. Creativity is the main flaw as this is what will be needed to create a production of an animated advert for example, the 2012 British Gas advert consisted of a story within the advert to try and make it appealing, while only keeping it short, they managed to grasp the viewers’ attention by explaining why they should choose them and showed a quick and easy demonstration on how to choose them.

Animation enables the creator to say what they want, how they want whether it be with a character like the British Gas advert or just plain text. Animation will save you time and money and will give you the chance to think outside the box. If you want your advert to take place in space then you can as there are no limits with animation creations.

Creative Arts

Creative arts means animation in the sense of movement which draws the audience’s attentions, then it might be creative or it might not, a comic book would be classed as creative arts animation as designers have developed characters and a scene for use of their projects and work. Anybody could use animation in their work and much of it for presenting to the class, they would use various diagrams and animations to get a topic across to the class in presentations such as PowerPoint and Prezi.

Entertainment

Animation is used within all types of the entertainment industry within the world such as movies, television programmes and now you can find animation being used for special effects on TV, mostly being used on movies such as action movies for the explosions and even rom-coms for scene-to-scene transitions. By using high-quality programs to create these animations like Maya, Flash add-on and many others, this allows animators to save time and money as they have everything they need in one piece of software.

Education

Animation can be very useful for educational purposes for teaching young students. Most young people today are attracted to the reason of learning the easy way with animation (especially video games). The main reason teachers and lecturers do this is to help the pupil understand simple ways in how to complete a task or show the pupils how something works. So using animation for teaching and solving problems, this then becomes very useful for schools, colleges and can also be used for business’s for example to demonstrate a sales pitch or something related to that region.

Simulation

For every simulation there is, we have an animated source, so for a flight simulator there would be a plane cockpit and LCD screens with an animation of an actual plane taking off. People in the military would use various different simulators with animation for training purposes. There is a reason why learners are not allowed to jump straight into a plane and take off is because of the cost and safety of both the learner pilot and the instructor. For example, flying simulators for teaching new pilots joining the service always use simulators to gain their experience and gain confidence before going into a real place.