Advertising
Advertising
had to change its aspect and make itself comfortable for the online platform, that’s
where animation comes in to make it unique and stand out from the crowd.
Creativity is the main flaw as this is what will be needed to create a
production of an animated advert for example, the 2012 British Gas advert
consisted of a story within the advert to try and make it appealing, while only
keeping it short, they managed to grasp the viewers’ attention by explaining
why they should choose them and showed a quick and easy demonstration on how to
choose them.
Animation enables
the creator to say what they want, how they want whether it be with a character
like the British Gas advert or just plain text. Animation will save you time
and money and will give you the chance to think outside the box. If you want
your advert to take place in space then you can as there are no limits with
animation creations.
Creative Arts
Creative
arts means animation in the sense of movement which draws the audience’s
attentions, then it might be creative or it might not, a comic book would be
classed as creative arts animation as designers have developed characters and a
scene for use of their projects and work. Anybody could use animation in their
work and much of it for presenting to the class, they would use various
diagrams and animations to get a topic across to the class in presentations
such as PowerPoint and Prezi.
Entertainment
Animation is used within
all types of the entertainment industry within the world such as movies,
television programmes and now you can find animation being used for special
effects on TV, mostly being used on movies such as action movies for the
explosions and even rom-coms for scene-to-scene transitions. By using high-quality
programs to create these animations like Maya, Flash add-on and many others,
this allows animators to save time and money as they have everything they need
in one piece of software.
Education
Animation
can be very useful for educational purposes for teaching young students. Most
young people today are attracted to the reason of learning the easy way with
animation (especially video games). The main reason teachers and lecturers do
this is to help the pupil understand simple ways in how to complete a task or show
the pupils how something works. So using animation for teaching and solving problems,
this then becomes very useful for schools, colleges and can also be used for
business’s for example to demonstrate a sales pitch or something related to that
region.
Simulation
For every simulation
there is, we have an animated source, so for a flight simulator there would be
a plane cockpit and LCD screens with an animation of an actual plane taking off.
People in the military would use various different simulators with animation for
training purposes. There is a reason why learners are not allowed to jump straight
into a plane and take off is because of the cost and safety of both the learner
pilot and the instructor. For example, flying simulators for teaching new
pilots joining the service always use simulators to gain their experience and
gain confidence before going into a real place.





